Visual identity

Matrikel1 is Denmarks first members club, and is uniting the most foremost creators and entrepreneurs across industries. The Matrikel 1 building at the corner of Højbro Plads represents the quality, achievements and traditions that lasts for decades.

The entrepreneurs are the pioneers that dare to distort the old traditions, and are able to resign from what is expected to create the unexpected.

We developed the brand identity where the design reflects the pioneers who residence – a design where old meets new. An identity that respects the traditional building, but has the edge and confidence to distort and shake things up.